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Core Values

 

Fueled by Reputation, Motivated by Innovation


Our core values work together to create a steadfast foundation in an ever-shifting world.

Collaboration

Loyalty

Initiative

Positive Outlook

Servant Leadership

Leadership

Values that Guide a Leader

Be able to do whatever you ask of anyone else.

Understand where limitation ends.

Know where opportunity begins.

Be transparent in your intentions.

Inspire trust through honesty.

Bring levity with humor.

Mike Schmidt - CEO


"Our culture is all about initiative, honesty, loyalty, collaboration, positive outlook and servant leadership. These core values are the fabric of the exceptional people that have dedicated themselves to performance and ethics at the Schmidt Family of Companies and I am incredibly proud to be a part of their team. Good people want to be around good people and I believe our team is a testament to the fine people who have been a part of our past."

Tom Gray - COO


"Schmidt Family of Companies consumer reach, brand recognition, innovation and credibility allow for a better consumer experience and greater opportunities for our agents. Home is the true American dream and we continue to strive to create an exceptional experience when buying or selling through competent, ethical and dedicated agents. Providing value and servicing the needs of our agents and clients is always top of mind in everything we do."

Steve Bell - President & CFO


"Schmidt Family of Companies strives to deliver sustainable value to all of our agents. However; value comes in many forms because every agent sees their business and career goals through a different lens. Whether it’s in the form of marketing services, technical tools, back office support, training & mentoring, or a clear and steady business model that has stood the test of time; our combination of culture and scale allows us to deliver value in ways most in the industry simply cannot."

Real Estate Training

TRAINED TO BE ON TOP OF THE GAME

Each real estate transaction is a big deal with many moving parts and can get unwieldy without the right support. CENTURY 21® Sales Associates are true partners and will work to defy mediocrity and deliver an extraordinary experience.

We are:

KNOWLEDGEABLE: With extensive and ongoing formal training to stay on top

ATTENTIVE: Great listeners intent on understanding you and your goals

RESPONSIVE: Quick and professional responses as we manage each detail and the big picture

The multiple award-winning CENTURY 21 University® has a proven record of unparalleled agent education by creating industry leading programs and a comprehensive suite of training and skill development programs.

* Featured in Training Magazine Top 125 of 7 of the last 10 years.

Obsessed

BE OBSESSED

WITH BETTER


C21 Core Mission

DEFY mediocrity

DEFY mediocrity

Empowerment

WE ARE HERE TO SUPPORT YOU

At Coldwell Banker Schmidt Family of Companies, you have a team of support staff behind you every step of the way. We provide unparalleled resources in technology, lead generation, relocation/referrals, and personalized marketing to help our agents reach their personal goals in an environment that is geared towards success.

World Class Support is our specialty

  • Vice President of Marketing
  • Luxury Specialists
  • Digital Media & Technologies Specialist
  • In-House Graphic Designers
  • Marketing Specialists
  • Sales Managers
  • Agent Service Coordinators
  • Regional Service Coordinators
  • In-House Attorney
  • Human Resource Department
  • Accounting Department
  • Commercial Division
  • Relocation Services
  • Referral Coordinators
  • Property Management Specialists
  • Mortgage & Title Services and MORE!

Relocation & Referrals

  • Connect you with an experienced Century 21® affiliated sales associate, trained to represent you
  • Relocation packet to meet your needs including community and school information
  • Cost of living analysis
  • Get to know the community you are moving to
  • Market Analysis of your current home
  • Coordinate the sale of your current home and the purchase of your new home
  • Work with local mortgage services

Commercial Division

  • Fully committed national Commercial Support Staff with the finest education and marketing materials.
  • Schmidt Family of Companies is ranked in the top 5% of all Commercial Companies Nationally.

We Give Back

FOR 30 YEARS

CENTURY 21® has been a proud philanthropic partner of EasterSeals®, as one of EasterSeals® largest corporate sponsors. We are proud of our long standing relationship with this charitable organization.

OVER $123 MILLION RAISED TO DATE

Our brokers, sales associates and employees work together to raise funds in support of the EasterSeals mission: to provide exceptional services, education, outreach and advocacy so that people with disabilities can live, learn, work and play in our communities.

AND YOU CAN PLAY A PART TOO

With our “Closings for Kids” program, each of our sales associates can donate a portion of their commission from every closing to their local EasterSeals chapter. So when you choose an agent who participates, you help contribute to EasterSeals too.

Our Schmidt Family Story

OUR SCHMIDT FAMILY STORY

Schmidt Family of Companies has experienced phenomenal growth since its inception in 1927. Founded by Harold F. Schmidt, the company is now led by his grandson and great-grandson. H. F. Schmidt Real Estate, as the firm was originally known, was based on the principles of honesty, integrity and an unwavering commitment to outstanding service. Harold Schmidt’s adherence to these standards of excellence earned him the trust and confidence of his clients, building a solid foundation for what was to become one of the most respected and largest real estate brokerage firms in the Midwest.

Harold’s son, Joseph Schmidt, joined the company in 1946 and under his leadership the company experienced unparalleled growth. His sons Fred and Ken entered the company in 1962 and 1968, respectively. Today, Ken Schmidt is the CEO of the firm, Mike Schmidt is President, Tom Gray is the COO, and Steve Bell is CFO. The firm joined Coldwell Banker Corporation as a franchisee in 1983. Schmidt Family of Companies is now a fifth generation real estate firm and is one of the largest and most successful real estate affiliates in the country.

(941) 485-0021

c21schmidt@century21.com



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